On the Avenue

February. 12,1937      NR
Rating:
6.7
Trailer Synopsis Cast

A new Broadway show starring Gary Blake shamelessly lampoons the rich Carraway family. To get her own back, daughter Mimi sets out to ensnare Blake, but the courtship is soon for real, to the annoyance of his co-star, hoofing chanteuese Mona Merrick.

Dick Powell as  Gary Blake
Madeleine Carroll as  Mimi Caraway
Alice Faye as  Mona Merrick
George Barbier as  Commodore Caraway
Alan Mowbray as  Frederick Sims
Cora Witherspoon as  Aunt Fritz
Walter Catlett as  Jake Dibble
Douglas Fowley as  Eddie Eads
Joan Davis as  Miss Katz
Stepin Fetchit as  Herman

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Reviews

Protraph
1937/02/12

Lack of good storyline.

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PlatinumRead
1937/02/13

Just so...so bad

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BelSports
1937/02/14

This is a coming of age storyline that you've seen in one form or another for decades. It takes a truly unique voice to make yet another one worth watching.

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ActuallyGlimmer
1937/02/15

The best films of this genre always show a path and provide a takeaway for being a better person.

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TheLittleSongbird
1937/02/16

'On the Avenue' had quite a cast, and who can go wrong with Irving Berlin. The good news is that 'On the Avenue' does not disappoint, and even exceeds eager expectations.Debits are hardly any and also minor, all subjective personal opinion and not to be taken objectively. The pace does slacken ever so slightly in the middle, which is noticeable when the pacing for the rest of the film is so jaunty and exuberant. Also had mixed feelings on the Ritz Brothers, though admittedly this is one of their better film outings.They don't disappoint in the dancing, which they are remarkably nimble at, and do have some entertaining sequences, with the slumming number being especially priceless. Their comedy is an acquired taste, to many people and to me, and while some parts work others are overdone, gimmicky and bizarre so it comes over as irritating.Flaws aside, 'On the Avenue' works absolutely terrifically as entertainment and as a film on the whole. It looks wonderful, with sumptuous set and costume design and exquisitely and cleverly shot. Irving Berlin's score and songs are an all-round winner, as well as vibrantly staged. Not a weak link in the bunch. "You're Laughing At Me" and "I've Got My Love to Keep Me Warm" are particularly noteworthy, while "This Year's Kisses" has the benefits of being beautifully sung and providing a lot of emotion.Roy Del Ruth directs adeptly, and his reputation from getting great performances from his casts is evident. 'On the Avenue' has a lot to say about love's nature and its passion, and tells its story (which is more eventful and less corny and clichéd than most) with an impeccably bright tone and with effortless verve, incisiveness and wit. Both in the musical numbers and in the comedy and the drama, making for a script with a good balance of the funny and the heart-warming.Madeleine Carroll and Dick Powell are both stunning, as is an affecting Alice Faye in one of her better and underrated performances (though all her performances seen of her have never been less than very good). Billy Gilbert and George Barbier are particularly zany support, Cora Witherspoon is a lot of fun and Alan Mowbery is dashing. Was really expecting Stepin Fetchit to strike a false note, expecting him to be a stereotypical caricature and out of place, didn't mind him here.All in all, terrific film and highly recommended. 9/10 Bethany Cox

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marcslope
1937/02/17

Silly backstage story with a beautiful but uninteresting leading lady in Madeleine Carroll, this 20th Century Fox musical is buoyed by a couple of happy factors: third-billed Alice Faye, in the last of her kewpie-doll roles (after this she was always a noble leading lady, and arguably less interesting), and an excellent Irving Berlin score. Berlin had his pulse on pop music of the times like nobody else, and he delivers sumptuous ballads, rhythm numbers, and social satire from a seemingly bottomless bag of inspiration. Dick Powell, stuck with playing the sort of insipid roles he hated at Warners, doesn't seem that happy, and Cora Witherspoon, as Carroll's dotty aunt, dithers in a part that almost certainly was designed for Alice Brady. But Faye's "This Year's Kisses" and "Slumming on Park Avenue" are fabulous, and the Ritz Brothers, while nobody's favorite comedy team, are well used. It's fast and unpretentious, and rest assured, another good Berlin tune is always coming up.

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writers_reign
1937/02/18

For someone who takes movies as seriously as I do and has logged literally millions of miles of celluloid there's still an awful lot I've yet to see including musicals, one of my favorite genres and this was one of them yet barely five minutes in I realized that I had in fact seen it albeit via a remake with non-too-subtle changes. Consider the plot: We're spoon-fed the information that Gary Blake (Dick Powell) has written and will star in a new Revue 'On The Avenue' just about to open on Broadway and co-starring Mona Merrick (Alice Faye). Cut to opening night and after a number by Mona (He Ain't Got Rhythm) we segue into a sketch satirising 'the richest girl in the world' even as the subject of the sketch, Mimi Caraway (Madeleine Carroll) takes her seat in the orchestra along with her father, Commodore Caraway (George Barbier) and fiancé Frederick Sims, the well-known Arctic explorer (Alan Mowbray). Mimi, clearly based on Gloria Vanderbilt, is not too pleased about the satire any more than the Commodore and Sims but this doesn't prevent her falling for Gary before secretly buying the show and humiliating Gary. I don't know about you but I saw a movie about a millionaire who heard about a show IN REHEARSAL that satirised him; he went along incognito and fell for one of the actresses so he bought the show secretly and put himself forward as a look-alike of the real millionaire, thus securing a role which kept him close to the actress. So, if you've seen Let's Make Love starring Yves Montand and Marilyn Monroe then you've more or less seen On The Avenue but Let's Make Love had neither Alice Faye nor an Irving Berlin score and On The Avenue had to make do with Dick Powell instead of the great Yves Montand. Be that as it may Berlin contributed a fine score in which ironically singing joke Dick Powell, on loan from Warners, got to 'sing' what has become the best-known number, I've Got My Love To Keep Me Warm - for good measure he was also allotted two further ballads, You're Laughing At Me (how right he was) and The Girl On The Police Gazette, whilst Alice Faye, the best singer by a mile, wound up with This Year's Kisses, Slumming On Park Avenue and He Ain't Got Rhythm. There was fine support from Cora Witherspoon, Billy Gilbert, an underused Joan Davis, and Sig Ruman and a good time was had by all, especially patrons. One for the collection.

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catfish-6
1937/02/19

Alice Faye's singing is a real plus for this movie and Dick Powell sounds pretty good as well. The story is pretty terrible and predictable, but there are lots of good character actors along to help save the day. The dancing is great throughout, really well done. But it's really the Ritz Brothers I wanted to comment on. Is it only me or are they really not that funny? They are great dancers but the skits they performed were for the most part too slap stick for me to find amusing. Overall this movie is well worth seeing and hearing - the singing and dancing is great.

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